February 10, 2022

Eggs 246: Amplify your business with data-driven content marketing strategies with Julia Gifford

Hey everybody and welcome back to Eggs! Today's special guest is co-founder of Truesix and PR Manager at Desktime, Julia Gifford. Julia is a Canadian-born tech enthusiast, writer, and entrepreneur focused on helping small brands succeed through content marketing, social media marketing, public relations, and more.

Julia’s expertise has helped her many clients — and her own business — achieve broad exposure to ever-larger audiences. She does this by leveraging data you may not even know you have, spinning it into compelling stories designed to enhance engagement across all channels of communication from social media to mass-market publications like Forbes, Fast Company, and Inc. Magazine to name a few.

Julia joins us today for an exciting conversation about getting media coverage even when you don’t think you have anything newsworthy to say, how to amplify your business through content marketing, how public relations can take your organization to the next level, and so much more. Please join us in welcoming to the show, Julia Gifford.

Our Guest:
Julia Gifford
TrueSix: https://www.truesix.co/
Desktime: https://desktime.com/

DeskTime blog with the 52/17 announcement:

Hosted by Ryan Roghaar
Produced by Ryan Roghaar
Theme music: "Perfect Day" by OPM

The Carton:
Feature with Zack Chmeis of Straight Method up now! https://medium.com/the-carton-by-eggs/zack-chmeis-35dae817ac28

The Eggs Podcast Spotify playlist:

The Plugs:
The Show
@eggshow on twitter and instagram

On iTunes: itun.es/i6dX3pC
On Stitcher: bit.ly/eggs_on_stitcher
Also available on Google Play Music!

Mike "DJ Ontic" shows and info
@djontic on twitter

Ryan Roghaar